A long-term creative partnership focused on continually elevating the brand.
Vogue Salons has been a client for many years, making this website redesign one of several web and branding initiatives completed as the business has evolved. Rather than treating the project as a one-time refresh, each redesign has built upon the previous one, refining the brand, modernizing the digital experience, and supporting the salon’s continued growth.
For this iteration, the focus was on creating a more elevated, luxury-inspired brand experience that reflected the quality of the salon’s services. We led the website redesign from strategy through implementation, refining the information architecture, user experience, visual hierarchy, and messaging to better showcase the salon’s offerings. Elegant typography, immersive photography, and a restrained color palette were combined to create a sophisticated online presence while making it easier for visitors to explore services, meet the team, and book appointments.
The result is a polished digital experience that reflects the salon’s premium positioning while providing a flexible platform that can continue to evolve alongside the business.
Industry
Beauty
Industry
Brand, Web, Strategy, Creative Direction
Projects
Brand Development, Website Design, Logo Design, Brand Guidelines
Sage
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Green
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Cream
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Brown
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Primary Typography
Noto Serif Display
Secondary Typography
Poppins Regular